The Canadian Pork Council is the national voice for hog producers in Canada. A federation of nine provincial pork industry associations representing 7,000 farms, the organization plays a leadership role in achieving and maintaining a dynamic and prosperous Canadian pork sector.
The Canadian Pork Council’s Board of Directors is made up of representatives from all nine provincial producer organizations.
The Canadian Pork Council is located in Ottawa. Structured as an incorporated, not-for-profit, national industry organization, the Council operates with funding from its member associations.
The Canadian Pork Council’s mission is to play a leadership role, involving all levels of industry and government, in the concerted effort towards achieving a dynamic and prosperous pork industry in Canada. All initiatives and programs undertaken or supported by the Council have their roots in striving to fulfill this mission.
Canadian hog producers are committed to meeting domestic and international customers' needs to produce safe, high quality pork while protecting natural ressources and informing consumers of these practices.
The Canadian Pork Council focuses on four strategic priorities:
- Market Access
- Industry Competitiveness
- Consumer Confidence
- Public Policy Advocacy
Representation: It is essential that the needs of producers be heard during national and international discussions that will impact the Canadian hog industry. As a whole, the Canadian pork industry hold more weight when a national organization speaks on its behalf than it would if all provinces were to lobby independently.
Coordination: The Canadian Pork Council coordinates national initiatives and liaises with federal stakeholders on policy and regulation matters. This saves provinces considerable money as their resources do not have to dedicate time and efforts on these matters.
On-Farm Program Development: Canadian hog producers can count on the CPC to develop and help them implement the best on-farm programs to ensure animal care, food safety and traceability requirements.
Expertise and Knowledge: CPC experts share valuable information with member associations and Canadian hog producers to help them manage their farms according to the best standards and protocols as well as economic, health and other federal factors to help ensure a profitable business.
In 1966, hog producers in Canada formed the Canadian Swine Council for the purpose of negotiating and developing a new pork grading system. At that time, it became clear that a national industry group for the hog sector was necessary. Over the years the organization, later renamed the Canadian Pork Council, has continued to grow as new policy and programming responsibilities have been added to its mandate.
Today, the Council is the national voice of the hog sector, with a membership that includes Canada’s nine provincial industry associations which, in turn, represent over 7,000 hog producers. The Council serves them through its national and international policy advocacy efforts, as well as through the development and implementation of initiatives dealing with food safety, animal care, traceability, animal health, environmental management, international trade and nutrition. Our leadership has helped to enable the Canadian pork industry to position itself among the best in the world.