• History
• About the Council
• Board of Directors

About the Council

Structure

The Canadian Pork Council is located in Ottawa , Canada 's capital city. Structured as an incorporated, not-for-profit, national industry organization, the Council operates with funding supplied through the fees of its member associations.

Decision-Making Body

The primary decision-making body of the Canadian Pork Council is its Board of Directors, which is composed of nineteen hog producers from across the country. These Directors are appointed at the Annual General Meeting, using a formula based upon each province's share of national hog production.

Core Purposes

The Canadian Pork Council's mission is to play a leadership role, involving all levels of industry and government, in the concerted effort towards a common understanding and action plan for achieving a dynamic and prosperous pork industry in Canada . All initiatives and programs undertaken or supported by the Council have their roots in striving to fulfill this mission.

We have a keen insight into how hard hog producers work to meet their domestic and international customers' needs, while protecting the natural resources they depend on and committing themselves to the production of a safe, high quality product. We are also aware of consumers' desires to be informed about the industry and the product it produces.

With this knowledge in hand, and based on our core mission, the Canadian Pork Council focuses on four strategic priorities that will enhance our national hog sector's success. They include:

• Market Access
• Industry Competitiveness
• Consumer Confidence
• Public Policy Advocacy

Stakeholder Benefits

It is essential that the needs of producers be heard during national and international discussions that will impact the Canadian hog industry. The Canadian Pork Council provides this representation.